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As it approaches its 25th anniversary, the Franklin law firm has unveiled a new visual identity.

Franklin has experienced sustained growth since 2020, thanks to the expertise of its 80 lawyers, including 24 partners. The firm has also established a new governance structure and increased its staff numbers by 50% in the space of four years. To support this positive development and mark its 25th anniversary in 2025, the independent French law firm has unveiled a new visual identity that aligns more closely than ever with its founding values.

2024 has ended on a particularly positive note for Franklin. The firm welcomed new partners this year: Laura Bavoux, who joined the Restructuring team; and Cendrine Delivré, who joined the Public Law team. Franklin has also recorded an increase in turnover of nearly 65% since 2020, rising from €14 million to €23 million in 2023.

Its international expertise, with offices in Africa, Italy and Germany, and its multidisciplinary approach have enabled its teams to support renowned players in many sectors, including Danone, Enedis, Perwyn, Flamingo Therapeutics and the Republic of Congo, and to consistently achieve top rankings in French and international lists.

As it approaches its 25th anniversary, Franklin is reinventing its visual identity with a new, streamlined graphic charter and a logo reminiscent of a kite — a nod to Benjamin Franklin’s famous experiment, which inspired the firm’s name.

This new design also reflects a resolutely forward-looking approach. Franklin will welcome its 25th partner in 2025, and the teams have moved into additional workspaces in the company’s historic building at 26 Avenue Kléber.

Our new visual identity embodies the values that Franklin has held dear since its creation nearly 25 years ago: agility, boldness, and pragmatism.’ Beyond a strong brand and identity, it reflects the ambition of a passionate team ready to take on tomorrow’s challenges for its clients. We are looking forward to 2025 and our 25th partner!‘ the Franklin partners commented.